Advertising is a form of effective support for business. In which Billboard advertising is one of the typical forms of advertising has proven its effectiveness. Currently, 80% of Ho Chi Minh City’s population regularly move on the road, According to this statistics, outdoor advertising is becoming more and more popular.
Often when it comes to outdoor advertising, many of us will think of large billboards on the roof. on the outside walls of tall buildings, or along roads, highways … This is considered one of the traditional outdoor advertising channels known as the “Billboard”.
Characteristics of outdoor advertising (Billboard)
Characteristics of the size: the outdoor billboards now have two main sizes, with the boards in the inner city, the size is about 80m2, with the table is located on the highway, on the road The road is up to 250m2.
Structural features: Large billboards (Pano, Billboard) are structured with table frames made of square or round iron and are welded to rigid structures. On the panel is often used spray canvas Hiflex. Tables will be installed or mounted on a rigid column system, with pillar sections deep buried and ensure firm pouring. Other way, large billboards (Pano, Billboard) are also placed on the walls in high-rise buildings in beautiful locations, or most convenient for advertising.
Management Characteristics: The form of outdoor advertising (Billboard) is one of the forms of advertising the signs with official planning of the authorities and is strictly managed to ensure the security. as well as general aesthetics.
In addition, outdoor advertising (Billboard) also help increase the beauty of the construction.
Advantages of outdoor advertising services (Billboard):
- Outdoor advertising messages are certainly accessible to a wide range of customers
- Long and effective message transmission
- The advantage of sending a message to the customer segment by region
- Easy access and high efficiency with suburbs
- For specific locations, the Billboard can be for specific purposes, such as attracting customers to the company when placing advertisements in front of the company
- This service also provides great support for other advertising mediums, in order to achieve greater efficiency.